Becoming
‘unemployable’
in your 50s isn’t part of ageing.
‘unemployable’
in your 50s isn’t part of ageing.
It’s ageism.
Everyone deserves to age without limits.
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Being told you’re
‘overqualified’
isn‘t part of ageing.
‘overqualified’
isn‘t part of ageing.
It's ageism.
Everyone deserves to age without limits.
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Being told you're
'too old for that' isn't part of ageing.
'too old for that' isn't part of ageing.
It’s ageism.
Everyone deserves to age without limits.
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Being told to
‘act your age’
isn’t part
of ageing.
‘act your age’
isn’t part
of ageing.
It’s ageism.
Everyone deserves to age without limits.
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Being told you're
‘surprisingly tech-savvy’ isn’t part of ageing.
‘surprisingly tech-savvy’ isn’t part of ageing.
It's ageism.
Everyone deserves to age without limits.
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Being told you
‘shouldn't wear that at your age’ isn’t part of ageing.
‘shouldn't wear that at your age’ isn’t part of ageing.
It's ageism.
Everyone deserves to age without limits.
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Being told you
‘should slow down’ isn’t part of ageing.
‘should slow down’ isn’t part of ageing.
It's ageism.
Everyone deserves to age without limits.
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Everyone in our campaign is over 50 and passionate about challenging ageism.
'Too old' for gigs or concerts? The limits imposed on us by ageism
One in four people (24%) think it is embarrassing when people in their 50s and 60s go to concerts by the 21st Century’s biggest music stars such as Taylor Swift or Dua Lipa, our new survey reveals.
