Becoming
‘unemployable’
in your 50s isn’t part of ageing.
‘unemployable’
in your 50s isn’t part of ageing.
It’s ageism.
Everyone deserves to age without limits.
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Being told you’re
‘overqualified’
isn‘t part of ageing.
‘overqualified’
isn‘t part of ageing.
It's ageism.
Everyone deserves to age without limits.
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Being told you're
'too old for that' isn't part of ageing.
'too old for that' isn't part of ageing.
It’s ageism.
Everyone deserves to age without limits.
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Being told to
‘act your age’
isn’t part
of ageing.
‘act your age’
isn’t part
of ageing.
It’s ageism.
Everyone deserves to age without limits.
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Being told you're
‘surprisingly tech-savvy’ isn’t part of ageing.
‘surprisingly tech-savvy’ isn’t part of ageing.
It's ageism.
Everyone deserves to age without limits.
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Being told you
‘shouldn't wear that at your age’ isn’t part of ageing.
‘shouldn't wear that at your age’ isn’t part of ageing.
It's ageism.
Everyone deserves to age without limits.
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Being told you
‘should slow down’ isn’t part of ageing.
‘should slow down’ isn’t part of ageing.
It's ageism.
Everyone deserves to age without limits.
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Everyone in our campaign is over 50 and passionate about challenging ageism.
Take action against ageism this International Women's Day
This International Women’s Day, with its focus on being “for ALL women and girls”, we're considering how older women experience negative treatment because of a combination of age and gender - and what we can all do about it.
